Who We Serve
Marketing for Group Practices
Filling one caseload is marketing. Filling eight of them—while your brand stays coherent and new clinicians keep applying—is a system. We build that system.
Group practice marketing is a different job
When you were solo, marketing meant keeping your own calendar full. Now it means keeping every clinician’s calendar full—including the associate you hired last month whom nobody has heard of yet.
Most group practices hit the same wall: the founders are booked out for weeks while newer clinicians sit half-empty. Referrals come addressed to one name instead of the practice. And every new hire makes the brand a little blurrier.
That isn’t a caseload problem. It’s a marketing structure problem—and it’s exactly what we specialize in.
How we fill every clinician’s caseload
A group practice needs marketing built for distribution, not just volume:
- Clinician bio pages optimized by specialty—so the EMDR search finds your EMDR clinician, not a competitor.
- Service-line pages (couples, child & teen, trauma, testing) that rank on their own.
- Local SEO for every location, each with its own optimized presence.
- Paid campaigns routed toward the clinicians who actually have openings.
- A unified brand voice across every bio, page, and post.
- Plain-English reporting—per clinician, per location, per service.
Marketing that also attracts clinicians
Group practices grow on two fronts: clients and talent. The same strong brand that makes a client feel safe makes a great therapist want to join you. We build career pages, culture-forward content, and a presence that recruits—so your next hire arrives already believing in your practice.
Proof: from 2 clinicians to 5
Burning Sage Therapy came to us as a small practice with a big mission. With a rebuilt brand, a psychology-informed website, and a marketing system designed to scale, their web traffic grew 630%, leads grew 10X—and their message reached 314K people on Facebook in just two months.
That’s what group practice marketing should do: grow the practice, not just the founder.
Frequently Asked Questions
A solo practice markets one person and one caseload. A group practice markets a brand, multiple specialties, and many caseloads at different levels of fullness. The strategy shifts from "get more inquiries" to "route the right inquiries to the right clinician"—which requires structured pages, specialty SEO, and smarter routing.
Transform Your Practice Today
Your expertise deserves visibility. Your ideal clients are searching. One conversation reveals how we’ll connect them to you—ethically, effectively, authentically. You heal. We handle the marketing. Together, we grow your practice.